In Context: Elementary is Gale's elementary school product aimed primarily at 3rd through 5th graders. Because its competition had evolved past it in terms of both functionality and appeal, the business decided it was time for a redesign. Our goal with the redesign was to understand the needs of our youngest learners and how their teachers wanted to teach research skills.
Design The biggest change to the product is the ability to browse more visually. Many young students are still learning to read, as opposed to reading to learn. This meant the importance of visuals was more pronounced than with any of our other products. In addition to the imagery, we introduced a feature that allows pieces of the interface to be read aloud when hovered over.